ABOUT ME //
“What separates design from art is that design is meant to be functional.”― Cameron Moll
WEBSITE DESIGNER
GRAPHIC DESIGNER
I'm Gayle and I started Gayleforce Design in 2000 after many years in the corporate arena. I love being in business for myself and my passion is to help other small business owners reach their business goals. Gayleforce is a graphic design and website firm located in New Bern, North Carolina. I offer a wide variety of services to meet clients’ communication needs.
I help clients realize the full potential of their products and assist them in reaching their goals. I am always accessible and foster long-lasting partnerships with my clients. Gayleforce strives to deliver marketing collateral with impact. And let’s face it, in the business world, good appearance counts. Together, we can create a look that's right for your business.
When not working, I enjoy boating in the creeks and rivers of eastern North Carolina, line dancing, and gardening.
Call today: 252-349-4996 or email: gayle@gayleforce1.com
WORK EXPERIENCE
Gayleforce Design started back in the day when we speced type for the typesetter, cut amberlith and used a darkroom for imaging. Those days are long gone with the advent of computer graphics, thank goodness! But the basic theories of good design remain the same.
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Alignment - creates a sharper more unified design
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Repetition - strengthens a design by tying together otherwise separate parts, and creates consistency
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Contrast - create emphasis and impact when two elements are total opposites
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Hierarchy - creates organization: heading, intro text, subheadings and body copy. All of which work together to lead the viewer through the information
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Balance - provides stability and structure to a design
Gayleforce keeps the traditional elements of design and applies them to today’s vibrant marketplace.
EDUCATION
University of South Carolina – 2 years, marketing
Bachelor of Art from West Chester University, West Chester, PA
OJT: On the job training is essential to keep current with fast-paced website, advertising business. I attend classes and seminars where I can, consult with colleagues, learn from Adobe info videos and YouTube!
SKILLS
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WIX: products, features, apps
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Adobe products: InDesign, Photoshop, Illustrator, Spark
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SEO/Google analytics
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Microsoft products: Excel, WORD, PowerPoint
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ZOOM